Piramal Mahalaxmi - Mumbai

Bringing a lifestyle and legacy only a few will be privy to, Piramal Mahalaxmi is home to the finest of art, fashion, gastronomy which will seamlessly co-exist. A strong identity taking inspiration from the racecourse beside it was developed for its 800 feet development rising above the South Mumbai skyline,in one of Mumbai’s most desirable and sought-after addresses.

Full case study will be updated soon.

Credits

Client: Piramal Realty
Year: 2018
Industry: Real Estate
Location: South Mumbai, India
Web: piramalmahalaxmi.com/

What we did

3D Renderings & Site Photography
Brand Development
Brand Implementation
Brochure & Collaterals
Brokers Marketing Toolkit
Investor Presentations
Launch Event
Market Audit
Print, Outdoor & Digital Campaign
Site Photography
Strategy & Positioning
Video
Website & Payment Gateway

Strategy:

Developing a new brand

We developed an emblematic signature that was more than just another logo, it was an ownership seal. What we came up with was a truly exceptional icon which connotes distinctive quality, status & heritage. A signature world where customers will take possession of the address to start their own legacy, stamping their own mark.