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Verde

Verde is a prominent residential project in Pune, India. A joint-venture between 2 of Pune’s premium builders – Avinash Bhosale Group and Clover Real Estate. The development consists of 3 buildings staggered along an axis providing a strong sense of direction. This axis was set in such a way that all the living areas and master bedrooms can face a green open space and are in full view of the sunset.

clientVerde

services branding

industryReal Estate & Hospitality, Environment.

websitehttp://verderesidences.com/

CHALLENGE

RUYA was approached for all integrated branding and marketing. The ability to create all content across the brand allowed us to create a fluid and malleable system that was appropriate across a variety of mediums. The ability to control all outputs ensures that all are consolidated and the same message is conveyed through all their materials.

SOLUTION

The inspiration for the design is a network of lines that generates the boundaries of all spaces, whether they are physical or suggested. It is in the continuity of a rational architecture treated with contemporary materials and shapes.

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