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Award winning UAE based branding & digital agency.

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Paras Quartier

The gated-community of PARAS Quartier by Paras Buildtech enjoys a coveted location in Gurgaon’s Faridabad Road, a new residential district that is well connected to the city. We were briefed to develop the brand visual identity, brand collaterals and ad campaign.

CREDITS

  • Client: Barugel Azulay

  • Year: 2015

  • Industry: Real Estate

WHAT WE DID

  • Branding

  • Brochure

  • Visual Identity

The Brandmark:
The inspiration for visuals

For the brand mark construction, we embarked on a unique and exclusive journey of elegance where we portrayed the brand name with a descriptor of ‘luxury residences’ to emphasize the project offering.

Colour Palette

To best portray the ample sunlight that would penetrate from the large windows of the 4BHK apartments, we chose a warm and sophisticated color palette.

Brand Application

The new visual identity was successfully applied across the collateral materials.

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